Fenmoor Specialty Underwriting logo

Fenmoor Specialty Underwriting

Growing£125,000Renews 1 Jul 27Proposal
made from

AI facts

Current to 11 Oct 26

Fenmoor Specialty Underwriting is on Enterprise at £125,000 a year under the order form signed 26 Jun 2026, running 1 Jul 2026 to 30 Jun 2027. Active users rose from 45 in May 2026 to 64 in September 2026, and questions from 1268 to 2180. An expansion proposal of 5 Oct 2026 for extra users, connectors, Premium support, Sandbox and a training day is unpriced, with a negotiation call booked for 14 Oct 2026. A one-off freshness credit of £1,042 was issued on 31 Jul 2026.

Read from 51 calls · 107 email threads · 23 tickets · 6 news items · 4 deals · 7 people · 30 documents, newest 7 Oct 26

AImade from

AI opinion

Current to 11 Oct 26

Growing, because active users and questions have risen since May 2026, connectors are rising and two new lines want the brain. Invoices are paid within terms. The account has no active owner since Priya Raman left, and value doubts after the July 2026 refresh failures need a written value case.

SignalsFenmoor Specialty Underwriting - Order Form (signed)Fenmoor Specialty Underwriting / BB-Demo – QbrFollow-up from our QBR: usage, tickets and next steps

AI · claude-opus-5-5 · 11 Oct 2026

AImade from

Next step

Current to 11 Oct 26
What
Tom Ashdown sends Richard Thorne a finance-checked priced expansion offer and a one-page value view before the 14 Oct 2026 negotiation call. upsell
Who
Tom Ashdown Tom Ashdown
When
this_week by 9 Oct 2026
Why
Tom Ashdown should send Richard Thorne a finance-checked price for the expansion scope, with the one-page value view Richard asked for, before the negotiation call on 14 Oct 2026. The 5 Oct 2026 proposal has no price, and Richard has questioned value.

AI · claude-opus-5-5 · 11 Oct 2026

AImade from

Profile

Updated 9 Oct 26
  • IndustryInsuranceSource: CRM company record
  • Websitefenmoor.exampleSource: CRM company record
  • CountryUnited KingdomSource: CRM company record · CRM code GB · Region UK
  • HQ cityLondonSource: CRM company record
  • Size420 employeesSource: CRM company record
  • CRM ownerPriya RamandiffersSource: CRM company record · Account Executive · Left 28 Aug 2026: the CRM still names them · CSM Daniel Okafor · The sources disagree
  • Customer since1 Jul 2024Source: first executed order form ctr_001_01, signed 17 Jun 2024 · Growth tier · In the CRM since 22 Feb 2024
  • TypeCustomerSource: contracts and invoices (signals) · CRM stage customer
  • StateGrowingSource: AI assessment · Written 11 Oct 2026
CRMmade from

Key facts

Updated 9 Oct 26
  • Contracted ARR£125,000differsSource: executed order form ctr_001_03, 1 Jul 2026 to 30 Jun 2027 · CRM £118,750 · Invoiced run rate £125,000 · As of 9 Oct 2026 · The sources disagree
  • Next renewal1 Jul 2027Basis: order form ctr_001_03 ends 30 Jun 2027 · In 265 days · Renewal price £125,000 · list price of the tier on the renewal date (price book); v1 prices and first-term discounts end at renewal
  • Term1 Jul 2026 to 30 Jun 2027Source: order form ctr_001_03 (upgrade), signed 26 Jun 2026 · Billed annually · 150 seats, 20 connectors
  • TierEnterpriseSource: the current order form
  • Open dealProposalSource: CRM deal Fenmoor Specialty Underwriting – Expansion · expansion deal · Expected close 14 Nov 2026 · Owner Priya Raman
  • Last contact30 Sep 2026Email: Commercial contact for the new lines · 9 days before 9 Oct 2026
  • Tenanteu-west-1Source: product analytics, reporting since Jul 2024 · 9 connectors configured
  • Licensed seats15064 active users in Sep 2026 · Order form ctr_001_03: 150 seats
Computedmade from

The story

Current to 11 Oct 26
Growing

Growing: Enterprise at £125,000 a year to 30 Jun 2027, with active users up from 45 to 64 and questions from 1268 to 2180 since May 2026. No active owner since Priya Raman left. Tom Ashdown owes a priced expansion offer before the 14 Oct 2026 call.

Growing, Fenmoor Specialty Underwriting sits on Enterprise at £125,000 a year under the order form signed 26 Jun 2026, running 1 Jul 2026 to 30 Jun 2027. Renewal is due 1 Jul 2027, with all invoices paid within terms.

Active users rose from 45 in May 2026 to 64 in September 2026, and questions from 1268 to 2180. Callum Reid asks 22% of questions over the last 90 days; Imogen Hartley, Chief Data Officer, sponsors expansion to two new lines.

Priya Raman, the CRM owner, left BB-Demo on 28 Aug 2026, so the account has no active owner. Three of four July 2026 P1 tickets missed the 30-minute target, and Richard Thorne has questioned value.

Tom Ashdown sends Richard a finance-checked, priced expansion offer and a one-page value view by 9 Oct 2026, before the call booked for 14 Oct 2026.

AI · claude-opus-5-5 · 11 Oct 2026

AImade from

ARR journey

Updated 9 Oct 26
Contracted ARR and Invoiced ARR · monthlyUpdated 09 Oct 26
Contracted ARRInvoiced ARR
£0k£75k£150kAug 24Jan 25Jun 25Nov 25Apr 26Sep 26newexpansion£125k£125kJul 24: Contracted ARR £44k; Invoiced ARR £44kAug 24: Contracted ARR £44k; Invoiced ARR £44kSep 24: Contracted ARR £44k; Invoiced ARR £44kOct 24: Contracted ARR £44k; Invoiced ARR £44kNov 24: Contracted ARR £44k; Invoiced ARR £44kDec 24: Contracted ARR £44k; Invoiced ARR £44kJan 25: Contracted ARR £44k; Invoiced ARR £44kFeb 25: Contracted ARR £44k; Invoiced ARR £44kMar 25: Contracted ARR £44k; Invoiced ARR £44kApr 25: Contracted ARR £44k; Invoiced ARR £44kMay 25: Contracted ARR £44k; Invoiced ARR £44kJun 25: Contracted ARR £44k; Invoiced ARR £44kJul 25: Contracted ARR £44k; Invoiced ARR £44kAug 25: Contracted ARR £44k; Invoiced ARR £44kSep 25: Contracted ARR £44k; Invoiced ARR £44kOct 25: Contracted ARR £44k; Invoiced ARR £44kNov 25: Contracted ARR £44k; Invoiced ARR £44kDec 25: Contracted ARR £44k; Invoiced ARR £44kJan 26: Contracted ARR £44k; Invoiced ARR £44kFeb 26: Contracted ARR £44k; Invoiced ARR £44kMar 26: Contracted ARR £44k; Invoiced ARR £44kApr 26: Contracted ARR £44k; Invoiced ARR £44kMay 26: Contracted ARR £44k; Invoiced ARR £44kJun 26: Contracted ARR £44k; Invoiced ARR £44kJul 26: Contracted ARR £125k; Invoiced ARR £125kAug 26: Contracted ARR £125k; Invoiced ARR £125kSep 26: Contracted ARR £125k; Invoiced ARR £125k
One point per month; the dot and figure at the right end are the latest value. The line steps because the figure holds until it changes. Latest (Sep 26): Contracted ARR £125k; Invoiced ARR £125k. Invoiced ARR matches Contracted ARR in every month, so it is drawn dashed over it. Basis: accounting system, facts.arr_monthly:org_001.
Show the figures as a table
Contracted ARRInvoiced ARR
Jul 24£44k£44k
Aug 24£44k£44k
Sep 24£44k£44k
Oct 24£44k£44k
Nov 24£44k£44k
Dec 24£44k£44k
Jan 25£44k£44k
Feb 25£44k£44k
Mar 25£44k£44k
Apr 25£44k£44k
May 25£44k£44k
Jun 25£44k£44k
Jul 25£44k£44k
Aug 25£44k£44k
Sep 25£44k£44k
Oct 25£44k£44k
Nov 25£44k£44k
Dec 25£44k£44k
Jan 26£44k£44k
Feb 26£44k£44k
Mar 26£44k£44k
Apr 26£44k£44k
May 26£44k£44k
Jun 26£44k£44k
Jul 26£125k£125k
Aug 26£125k£125k
Sep 26£125k£125k
Accountingmade from

Platform usage

Updated 9 Oct 26

Headroom on the Enterprise tier, Sep 2026: 64 of 150 included users; 9 of 20 included connectors.

Active users · Sep 26
64up 18 vs Jun 26of 150 included on the tier
Questions asked · Sep 26
2,180up 728 vs Jun 26
Connectors configured · Sep 26
9up 1 vs Jun 26of 20 included on the tier
Active admins · Sep 26
2level vs Jun 26
Data volume · Sep 26
25.8 GBup 3.8 GB vs Jun 26
Active users and questions · monthlyUpdated 09 Oct 26
Left axisActive usersLicensed seatsIncluded users (150)Right axisQuestions asked
00751,2501502,500Sep 24Dec 24Mar 25Jun 25Sep 25Dec 25Mar 26Jun 26Sep 261502,18064Jul 24: Licensed seats 40; Included users (150) 150; Questions asked 596Aug 24: Licensed seats 40; Included users (150) 150; Questions asked 354Sep 24: Licensed seats 40; Included users (150) 150; Questions asked 636Oct 24: Licensed seats 40; Included users (150) 150; Questions asked 715Nov 24: Licensed seats 40; Included users (150) 150; Questions asked 744Dec 24: Licensed seats 40; Included users (150) 150; Questions asked 589Jan 25: Licensed seats 40; Included users (150) 150; Questions asked 849Feb 25: Licensed seats 40; Included users (150) 150; Questions asked 853Mar 25: Licensed seats 40; Included users (150) 150; Questions asked 924Apr 25: Licensed seats 40; Included users (150) 150; Questions asked 947May 25: Licensed seats 40; Included users (150) 150; Questions asked 967Jun 25: Licensed seats 40; Included users (150) 150; Questions asked 1,083Jul 25: Licensed seats 40; Included users (150) 150; Questions asked 1,217Aug 25: Licensed seats 40; Included users (150) 150; Questions asked 688Sep 25: Active users 37; Licensed seats 40; Included users (150) 150; Questions asked 1,284Oct 25: Active users 38; Licensed seats 40; Included users (150) 150; Questions asked 1,253Nov 25: Active users 39; Licensed seats 40; Included users (150) 150; Questions asked 1,186Dec 25: Active users 40; Licensed seats 40; Included users (150) 150; Questions asked 986Jan 26: Active users 41; Licensed seats 40; Included users (150) 150; Questions asked 1,196Feb 26: Active users 42; Licensed seats 40; Included users (150) 150; Questions asked 1,275Mar 26: Active users 43; Licensed seats 40; Included users (150) 150; Questions asked 1,423Apr 26: Active users 44; Licensed seats 40; Included users (150) 150; Questions asked 1,250May 26: Active users 45; Licensed seats 40; Included users (150) 150; Questions asked 1,268Jun 26: Active users 46; Licensed seats 40; Included users (150) 150; Questions asked 1,452Jul 26: Active users 54; Licensed seats 150; Included users (150) 150; Questions asked 1,820Aug 26: Active users 61; Licensed seats 150; Included users (150) 150; Questions asked 1,114Sep 26: Active users 64; Licensed seats 150; Included users (150) 150; Questions asked 2,180
One point per month; the dot and figure at the right end are the latest value. Two scales: left-axis lines read against the left figures, right-axis lines against the coloured figures on the right; both start at zero, so where the lines cross means nothing. The dotted line is the allowance. The line steps because the figure holds until it changes. Latest (Sep 26): Active users 64; Licensed seats 150; Questions asked 2,180. Oct 26 is month to date, so it is left off the lines and the tiles. Basis: product usage, facts.usage_monthly:org_001, signals:org_001.
Connectors, admins and data volume · monthlyUpdated 09 Oct 26
Left axisConnectors configuredIncluded connectors (20)Active adminsRight axisData volume
00.0 GB1015.0 GB2030.0 GBSep 24Dec 24Mar 25Jun 25Sep 25Dec 25Mar 26Jun 26Sep 2625.8 GB92Jul 24: Connectors configured 4; Included connectors (20) 20; Data volume 5.4 GBAug 24: Connectors configured 4; Included connectors (20) 20; Data volume 5.9 GBSep 24: Connectors configured 5; Included connectors (20) 20; Data volume 8.0 GBOct 24: Connectors configured 5; Included connectors (20) 20; Data volume 8.7 GBNov 24: Connectors configured 5; Included connectors (20) 20; Data volume 9.3 GBDec 24: Connectors configured 5; Included connectors (20) 20; Data volume 10.1 GBJan 25: Connectors configured 6; Included connectors (20) 20; Data volume 12.7 GBFeb 25: Connectors configured 6; Included connectors (20) 20; Data volume 12.9 GBMar 25: Connectors configured 6; Included connectors (20) 20; Data volume 13.1 GBApr 25: Connectors configured 6; Included connectors (20) 20; Data volume 13.3 GBMay 25: Connectors configured 7; Included connectors (20) 20; Data volume 15.8 GBJun 25: Connectors configured 7; Included connectors (20) 20; Data volume 16.1 GBJul 25: Connectors configured 7; Included connectors (20) 20; Data volume 16.4 GBAug 25: Connectors configured 7; Included connectors (20) 20; Data volume 16.6 GBSep 25: Connectors configured 7; Included connectors (20) 20; Active admins 1; Data volume 16.9 GBOct 25: Connectors configured 7; Included connectors (20) 20; Active admins 1; Data volume 17.2 GBNov 25: Connectors configured 7; Included connectors (20) 20; Active admins 1; Data volume 17.4 GBDec 25: Connectors configured 8; Included connectors (20) 20; Active admins 1; Data volume 20.2 GBJan 26: Connectors configured 8; Included connectors (20) 20; Active admins 1; Data volume 20.5 GBFeb 26: Connectors configured 8; Included connectors (20) 20; Active admins 1; Data volume 20.8 GBMar 26: Connectors configured 8; Included connectors (20) 20; Active admins 2; Data volume 21.1 GBApr 26: Connectors configured 8; Included connectors (20) 20; Active admins 2; Data volume 21.4 GBMay 26: Connectors configured 8; Included connectors (20) 20; Active admins 2; Data volume 21.7 GBJun 26: Connectors configured 8; Included connectors (20) 20; Active admins 2; Data volume 22.0 GBJul 26: Connectors configured 8; Included connectors (20) 20; Active admins 2; Data volume 22.3 GBAug 26: Connectors configured 9; Included connectors (20) 20; Active admins 2; Data volume 25.4 GBSep 26: Connectors configured 9; Included connectors (20) 20; Active admins 2; Data volume 25.8 GB
One point per month; the dot and figure at the right end are the latest value. Two scales: left-axis lines read against the left figures, right-axis lines against the coloured figures on the right; both start at zero, so where the lines cross means nothing. The dotted line is the allowance. The line steps because the figure holds until it changes. Latest (Sep 26): Connectors configured 9; Active admins 2; Data volume 25.8 GB. Oct 26 is month to date, so it is left off the lines and the tiles. Basis: product usage, facts.usage_monthly:org_001, signals:org_001.
Usagemade from

Documents

Updated 9 Oct 26

30 documents in 7 folders; 5 drafts hang on their executed paper. All documents

  • commercial
  • delivery
  • presales

Size is importance: state 40%, category 20%, recency 25% (18-month half-life on the as-of date) and usage 15%. There are no view counts: usage means how many of our own analyses cite the document, saturating at 5. A draft hangs on the executed or issued document it drafts for, in the same folder. A draft with nothing executed behind it stays a small leaf on its own.

Folders and documents as a list
Documentsmade from

Open deals

DealStageAmountClose
Fenmoor Specialty Underwriting – Expansionproposal14 Nov 2026
CRMmade from

Open tickets

Helpdeskmade from

Activity

CRMmade from

Contacts

CRMmade from

Evidence trail

Updated 9 Oct 26
Key
  • Source rows
  • Raw things
  • People
  • Organisation
  • Organisation AI
  • Pages
  • AI-written record (ring)
  • not yet analysed
  • belongs to the organisation (one line per group)
  • Size: how many records a group holds

Fenmoor Specialty Underwriting's pages are written from 4 organisation-level AI texts (assessment / next steps) and 1 narrative-level AI text, which in turn draw on 217 AI summaries of 225 raw things (calls, tickets, emails, news), 6 people (6 with an AI write-up) and 8 staff (0 with an AI write-up), shown on 19 pages. 1 AI record in this trail is not yet analysed.

The trail as a list (block, record, entity, raw row)
Computedmade from
Sources AI · Accounting · Calls · Contracts · CRM · Documents · Events · Support · Email · Web · Usage
made from

BB-Demo is a fictional company; every organisation and person here is invented. B-Brain is the tool. Built by site/build_site.py from the site tree, data as of Fri 9 Oct 2026. Help & Support

Help & Support

Open as a page

Help & Support

B-Brain is one place to read everything the company knows about its customers: the CRM, calls, emails, support tickets, product usage, invoices, documents, news and HR. Every page is built from those systems and the data is current to Fri 9 Oct 2026.

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Press Ask Brain in the header. Type a question, or pick one of the examples.

The site itself does not call an AI model; answers in Claude come from the same figures you see here.

What the data covers

DataRecords
Organisations75
People at customers290
BB-Demo staff40
Calls784
Email threads1,169
Support tickets449
Documents477
Deals117
Invoices101
Events49
News items56

Data as of Fri 9 Oct 2026. Text marked AI was written by the brain from the records listed in its made-from link; an AI output that cannot cite its evidence is refused and the previous text kept. Where two systems disagree (for example a contract and the CRM), the key facts show both values and mark the difference.

BB-Demo is a fictional company: every organisation, person and figure here is invented for this demonstration. B-Brain is the tool that reads its data.

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