Maelbeek Assurances logo

Maelbeek Assurances

£22,000
made from

AI facts

Not yet analysedThe assessment record assessment:org_028 has not been written yet.
AImade from

AI opinion

Not yet analysedThe assessment record assessment:org_028 has not been written yet.
AImade from

Next step

Not yet analysedThe next steps record next_steps:org_028 has not been written yet.
AImade from

Profile

Updated 9 Oct 26
  • IndustryInsurance brokingSource: CRM company record
  • Websitemaelbeek.exampleSource: CRM company record
  • CountryBelgiumSource: CRM company record · CRM code BE · Region EU
  • HQ cityBrusselsSource: CRM company record
  • Size230 employeesSource: CRM company record
  • CRM ownerLewis KerrSource: CRM company record · CSM Marcus Bell
  • TypeCustomerSource: CRM · CRM stage customer
CRMmade from

Key facts

Updated 9 Oct 26

Renewal, term and seat rows appear once the signals record is built.

  • Contracted ARR£22,000Source: executed order forms · CRM £22,000 · Invoiced run rate £22,000 · As of 9 Oct 2026
  • TierStarterSource: deal_028_01
  • Last contact16 Sep 2026Email: Support thread, 3 messages · 23 days before 9 Oct 2026
  • Tenanteu-west-2Source: product analytics, reporting since Feb 2026
  • Licensed seats15Source: facts.usage_monthly:org_028
Computedmade from

The story

Not yet analysedThe narrative record narrative:org_028 has not been written yet.
AImade from

ARR journey

Updated 9 Oct 26
Contracted ARR and Invoiced ARR · monthlyUpdated 09 Oct 26
Contracted ARRInvoiced ARR
£0k£12k£25kMar 26May 26Jul 26Sep 26new£22k£22kFeb 26: Contracted ARR £22k; Invoiced ARR £22kMar 26: Contracted ARR £22k; Invoiced ARR £22kApr 26: Contracted ARR £22k; Invoiced ARR £22kMay 26: Contracted ARR £22k; Invoiced ARR £22kJun 26: Contracted ARR £22k; Invoiced ARR £22kJul 26: Contracted ARR £22k; Invoiced ARR £22kAug 26: Contracted ARR £22k; Invoiced ARR £22kSep 26: Contracted ARR £22k; Invoiced ARR £22k
One point per month; the dot and figure at the right end are the latest value. The line steps because the figure holds until it changes. Latest (Sep 26): Contracted ARR £22k; Invoiced ARR £22k. Invoiced ARR matches Contracted ARR in every month, so it is drawn dashed over it. Basis: accounting system, facts.arr_monthly:org_028.
Show the figures as a table
Contracted ARRInvoiced ARR
Feb 26£22k£22k
Mar 26£22k£22k
Apr 26£22k£22k
May 26£22k£22k
Jun 26£22k£22k
Jul 26£22k£22k
Aug 26£22k£22k
Sep 26£22k£22k
Accountingmade from

Platform usage

Updated 9 Oct 26

Headroom on the Starter tier, Sep 2026: 7 of 15 included users; 3 of 4 included connectors.

Active users · Sep 26
7level vs Jun 26of 15 included on the tier
Questions asked · Sep 26
578up 2 vs Jun 26
Connectors configured · Sep 26
3level vs Jun 26of 4 included on the tier
Active admins
not reported
Data volume · Sep 26
2.0 GBup 0.1 GB vs Jun 26
Active users and questions · monthlyUpdated 09 Oct 26
Left axisActive usersIncluded users (15)Right axisQuestions asked
00830015600Feb 26Mar 26Apr 26May 26Jun 26Jul 26Aug 26Sep 265787Feb 26: Active users 3; Included users (15) 15; Questions asked 119Mar 26: Active users 5; Included users (15) 15; Questions asked 378Apr 26: Active users 6; Included users (15) 15; Questions asked 422May 26: Active users 7; Included users (15) 15; Questions asked 460Jun 26: Active users 7; Included users (15) 15; Questions asked 576Jul 26: Active users 7; Included users (15) 15; Questions asked 588Aug 26: Active users 4; Included users (15) 15; Questions asked 323Sep 26: Active users 7; Included users (15) 15; Questions asked 578
One point per month; the dot and figure at the right end are the latest value. Two scales: left-axis lines read against the left figures, right-axis lines against the coloured figures on the right; both start at zero, so where the lines cross means nothing. The dotted line is the allowance. Latest (Sep 26): Active users 7; Questions asked 578. Oct 26 is month to date, so it is left off the lines and the tiles. Basis: product usage, facts.usage_monthly:org_028, signals:org_028.
Connectors, admins and data volume · monthlyUpdated 09 Oct 26
Left axisConnectors configuredIncluded connectors (4)Right axisData volume
00.0 GB21.2 GB42.5 GBFeb 26Mar 26Apr 26May 26Jun 26Jul 26Aug 26Sep 262.0 GB3Feb 26: Connectors configured 2; Included connectors (4) 4; Data volume 1.2 GBMar 26: Connectors configured 3; Included connectors (4) 4; Data volume 1.8 GBApr 26: Connectors configured 3; Included connectors (4) 4; Data volume 1.8 GBMay 26: Connectors configured 3; Included connectors (4) 4; Data volume 1.9 GBJun 26: Connectors configured 3; Included connectors (4) 4; Data volume 1.9 GBJul 26: Connectors configured 3; Included connectors (4) 4; Data volume 1.9 GBAug 26: Connectors configured 3; Included connectors (4) 4; Data volume 2.0 GBSep 26: Connectors configured 3; Included connectors (4) 4; Data volume 2.0 GB
One point per month; the dot and figure at the right end are the latest value. Two scales: left-axis lines read against the left figures, right-axis lines against the coloured figures on the right; both start at zero, so where the lines cross means nothing. The dotted line is the allowance. The line steps because the figure holds until it changes. Latest (Sep 26): Connectors configured 3; Data volume 2.0 GB. Oct 26 is month to date, so it is left off the lines and the tiles. Basis: product usage, facts.usage_monthly:org_028, signals:org_028.
Usagemade from

Documents

Updated 9 Oct 26

7 documents in 3 folders; 2 drafts hang on their executed paper; 7 not yet analysed. All documents

  • commercial
  • delivery
  • presales

Size is importance: state 40%, category 20%, recency 25% (18-month half-life on the as-of date) and usage 15%. There are no view counts: usage means how many of our own analyses cite the document, saturating at 5. A draft hangs on the executed or issued document it drafts for, in the same folder. A draft with nothing executed behind it stays a small leaf on its own.

Folders and documents as a list
Documentsmade from

Open deals

Not yet analysedNo open deals.
CRMmade from

Open tickets

Not yet analysedNo open tickets.
Helpdeskmade from

Activity

CRMmade from

Contacts

CRMmade from

Evidence trail

Updated 9 Oct 26
Key
  • Source rows
  • Raw things
  • People
  • Organisation
  • Organisation AI
  • Pages
  • AI-written record (ring)
  • not yet analysed
  • belongs to the organisation (one line per group)
  • Size: how many records a group holds

Maelbeek Assurances' pages are written from 3 organisation-level AI texts (assessment / next steps) and 1 narrative-level AI text, which in turn draw on 31 AI summaries of 34 raw things (calls, tickets, emails, news), 5 people (5 with an AI write-up) and 5 staff (0 with an AI write-up), shown on 5 pages. 40 AI records in this trail are not yet analysed.

The trail as a list (block, record, entity, raw row)
  • Activity page block
  • AI opinion (not yet analysed) page block
  • ARR journey page block
    • facts.arr_monthly:org_028 facts table
      • Maelbeek Assurances – New entity
        • Maelbeek Assurances entity
          • accounting/customers.csv org_028 raw row
          • crm/companies.csv org_028 raw row
          • product_analytics/tenants.csv org_028 raw row
        • contracts/order_form_lines.csv ctr_028_01:1 raw row
        • contracts/order_form_lines.csv ctr_028_01:2 raw row
        • contracts/order_forms.csv ctr_028_01 raw row
        • crm/deal_line_items.csv deal_028_01:1 raw row
        • crm/deal_line_items.csv deal_028_01:2 raw row
        • +7 more
      • INV-028-0001 entity
        • Maelbeek Assurances entity
          • accounting/customers.csv org_028 raw row
          • crm/companies.csv org_028 raw row
          • product_analytics/tenants.csv org_028 raw row
        • accounting/invoice_lines.csv inv_028_001:1 raw row
        • accounting/invoices.csv inv_028_001 raw row
        • accounting/payments.csv pay_028_001 raw row
      • INV-028-0002 entity
        • Maelbeek Assurances entity
          • accounting/customers.csv org_028 raw row
          • crm/companies.csv org_028 raw row
          • product_analytics/tenants.csv org_028 raw row
        • accounting/invoice_lines.csv inv_028_002:1 raw row
        • accounting/invoices.csv inv_028_002 raw row
        • accounting/payments.csv pay_028_002 raw row
  • AI facts (not yet analysed) page block
  • Contacts page block
    • Arnaud Janssens entity
      • Maelbeek Assurances entity
        • accounting/customers.csv org_028 raw row
        • crm/companies.csv org_028 raw row
        • product_analytics/tenants.csv org_028 raw row
      • crm/contacts.csv per_2801:org_028 raw row
      • product_analytics/users.csv usr_028_002 raw row
    • Elise Claes entity
      • Maelbeek Assurances entity
        • accounting/customers.csv org_028 raw row
        • crm/companies.csv org_028 raw row
        • product_analytics/tenants.csv org_028 raw row
      • crm/contacts.csv per_2802:org_028 raw row
      • product_analytics/users.csv usr_028_004 raw row
    • Thomas Janssens entity
      • Maelbeek Assurances entity
        • accounting/customers.csv org_028 raw row
        • crm/companies.csv org_028 raw row
        • product_analytics/tenants.csv org_028 raw row
      • crm/contacts.csv per_2803:org_028 raw row
      • product_analytics/users.csv usr_028_001 raw row
    • Lucas Goossens entity
      • Maelbeek Assurances entity
        • accounting/customers.csv org_028 raw row
        • crm/companies.csv org_028 raw row
        • product_analytics/tenants.csv org_028 raw row
      • crm/contacts.csv per_2804:org_028 raw row
      • product_analytics/users.csv usr_028_003 raw row
    • Marie Wouters entity
      • Maelbeek Assurances entity
        • accounting/customers.csv org_028 raw row
        • crm/companies.csv org_028 raw row
        • product_analytics/tenants.csv org_028 raw row
      • crm/contacts.csv per_2805:org_028 raw row
  • Open deals (not yet analysed) page block
    • Maelbeek Assurances entity
      • accounting/customers.csv org_028 raw row
      • crm/companies.csv org_028 raw row
      • product_analytics/tenants.csv org_028 raw row
  • Documents page block
  • hero page block
    • not yet analysed AI record
      • Maelbeek Assurances entity
        • accounting/customers.csv org_028 raw row
        • crm/companies.csv org_028 raw row
        • product_analytics/tenants.csv org_028 raw row
    • facts.reconciliation_t0:org_028 facts table
      • Maelbeek Assurances – New entity
        • Maelbeek Assurances entity
          • accounting/customers.csv org_028 raw row
          • crm/companies.csv org_028 raw row
          • product_analytics/tenants.csv org_028 raw row
        • contracts/order_form_lines.csv ctr_028_01:1 raw row
        • contracts/order_form_lines.csv ctr_028_01:2 raw row
        • contracts/order_forms.csv ctr_028_01 raw row
        • crm/deal_line_items.csv deal_028_01:1 raw row
        • crm/deal_line_items.csv deal_028_01:2 raw row
        • +7 more
      • INV-028-0001 entity
        • Maelbeek Assurances entity
          • accounting/customers.csv org_028 raw row
          • crm/companies.csv org_028 raw row
          • product_analytics/tenants.csv org_028 raw row
        • accounting/invoice_lines.csv inv_028_001:1 raw row
        • accounting/invoices.csv inv_028_001 raw row
        • accounting/payments.csv pay_028_001 raw row
      • INV-028-0002 entity
        • Maelbeek Assurances entity
          • accounting/customers.csv org_028 raw row
          • crm/companies.csv org_028 raw row
          • product_analytics/tenants.csv org_028 raw row
        • accounting/invoice_lines.csv inv_028_002:1 raw row
        • accounting/invoices.csv inv_028_002 raw row
        • accounting/payments.csv pay_028_002 raw row
      • Maelbeek Assurances entity
        • accounting/customers.csv org_028 raw row
        • crm/companies.csv org_028 raw row
        • product_analytics/tenants.csv org_028 raw row
    • Maelbeek Assurances entity
      • accounting/customers.csv org_028 raw row
      • crm/companies.csv org_028 raw row
      • product_analytics/tenants.csv org_028 raw row
    • not yet analysed signals (no model)
      • Maelbeek Assurances entity
        • accounting/customers.csv org_028 raw row
        • crm/companies.csv org_028 raw row
        • product_analytics/tenants.csv org_028 raw row
  • Key facts page block
    • Maelbeek Assurances – New entity
      • Maelbeek Assurances entity
        • accounting/customers.csv org_028 raw row
        • crm/companies.csv org_028 raw row
        • product_analytics/tenants.csv org_028 raw row
      • contracts/order_form_lines.csv ctr_028_01:1 raw row
      • contracts/order_form_lines.csv ctr_028_01:2 raw row
      • contracts/order_forms.csv ctr_028_01 raw row
      • crm/deal_line_items.csv deal_028_01:1 raw row
      • crm/deal_line_items.csv deal_028_01:2 raw row
      • +7 more
    • facts.reconciliation_t0:org_028 facts table
      • Maelbeek Assurances – New entity
        • Maelbeek Assurances entity
          • accounting/customers.csv org_028 raw row
          • crm/companies.csv org_028 raw row
          • product_analytics/tenants.csv org_028 raw row
        • contracts/order_form_lines.csv ctr_028_01:1 raw row
        • contracts/order_form_lines.csv ctr_028_01:2 raw row
        • contracts/order_forms.csv ctr_028_01 raw row
        • crm/deal_line_items.csv deal_028_01:1 raw row
        • crm/deal_line_items.csv deal_028_01:2 raw row
        • +7 more
      • INV-028-0001 entity
        • Maelbeek Assurances entity
          • accounting/customers.csv org_028 raw row
          • crm/companies.csv org_028 raw row
          • product_analytics/tenants.csv org_028 raw row
        • accounting/invoice_lines.csv inv_028_001:1 raw row
        • accounting/invoices.csv inv_028_001 raw row
        • accounting/payments.csv pay_028_001 raw row
      • INV-028-0002 entity
        • Maelbeek Assurances entity
          • accounting/customers.csv org_028 raw row
          • crm/companies.csv org_028 raw row
          • product_analytics/tenants.csv org_028 raw row
        • accounting/invoice_lines.csv inv_028_002:1 raw row
        • accounting/invoices.csv inv_028_002 raw row
        • accounting/payments.csv pay_028_002 raw row
      • Maelbeek Assurances entity
        • accounting/customers.csv org_028 raw row
        • crm/companies.csv org_028 raw row
        • product_analytics/tenants.csv org_028 raw row
    • facts.usage_monthly:org_028 facts table
      • product_analytics/usage_daily.csv org_028:* raw row
    • Maelbeek Assurances entity
      • accounting/customers.csv org_028 raw row
      • crm/companies.csv org_028 raw row
      • product_analytics/tenants.csv org_028 raw row
    • not yet analysed signals (no model)
      • Maelbeek Assurances entity
        • accounting/customers.csv org_028 raw row
        • crm/companies.csv org_028 raw row
        • product_analytics/tenants.csv org_028 raw row
    • thr_028_0007 entity
      • Maelbeek Assurances entity
        • accounting/customers.csv org_028 raw row
        • crm/companies.csv org_028 raw row
        • product_analytics/tenants.csv org_028 raw row
      • mailbox/messages.csv thr_028_0007:1 raw row
      • mailbox/messages.csv thr_028_0007:2 raw row
      • mailbox/messages.csv thr_028_0007:3 raw row
      • mailbox/threads.csv thr_028_0007 raw row
  • Evidence trail page block
    • Maelbeek Assurances entity
      • accounting/customers.csv org_028 raw row
      • crm/companies.csv org_028 raw row
      • product_analytics/tenants.csv org_028 raw row
  • The story (not yet analysed) page block
  • Next step (not yet analysed) page block
  • Open tickets (not yet analysed) page block
    • Maelbeek Assurances entity
      • accounting/customers.csv org_028 raw row
      • crm/companies.csv org_028 raw row
      • product_analytics/tenants.csv org_028 raw row
  • Profile page block
    • Lewis Kerr entity
      • Maelbeek Assurances entity
        • accounting/customers.csv org_028 raw row
        • crm/companies.csv org_028 raw row
        • product_analytics/tenants.csv org_028 raw row
      • hr/employees.csv emp_127 raw row
      • hr/employment_events.csv emp_127:2024-11-18:hire raw row
      • hr/time_off.csv emp_127:2024-12-04 raw row
      • hr/time_off.csv emp_127:2024-12-09 raw row
      • hr/time_off.csv emp_127:2025-01-22 raw row
      • +18 more
    • Maelbeek Assurances entity
      • accounting/customers.csv org_028 raw row
      • crm/companies.csv org_028 raw row
      • product_analytics/tenants.csv org_028 raw row
  • Sources page block
    • Maelbeek Assurances entity
      • accounting/customers.csv org_028 raw row
      • crm/companies.csv org_028 raw row
      • product_analytics/tenants.csv org_028 raw row
  • Platform usage page block
Computedmade from
Sources Accounting · Calls · Contracts · CRM · Documents · Events · Support · Email · Usage
made from

B-Brain is a fictional company; every organisation and person here is invented. Built by site/build_site.py from the site tree, data as of Fri 9 Oct 2026. Help & Support

Help & Support

Open as a page

Help & Support

B-Brain is one place to read everything the company knows about its customers: the CRM, calls, emails, support tickets, product usage, invoices, documents, news and HR. Every page is built from those systems and the data is current to Fri 9 Oct 2026.

How to use the site

How to ask

Press Ask Brain in the header. Type a question, or pick one of the examples.

The site itself does not call an AI model; answers in Claude come from the same figures you see here.

What the data covers

DataRecords
Organisations75
People at customers290
B-Brain staff40
Calls784
Email threads1,169
Support tickets449
Documents477
Deals117
Invoices101
Events49
News items56

Data as of Fri 9 Oct 2026. Text marked AI was written by the brain from the records listed in its made-from link; an AI output that cannot cite its evidence is refused and the previous text kept. Where two systems disagree (for example a contract and the CRM), the key facts show both values and mark the difference.

B-Brain is a fictional company: every organisation, person and figure here is invented for this demonstration.

Who to contact

Email support@b-brain.example or talk to your B-Brain account team. Tell us the page address and what looked wrong; a screenshot helps.
Ask B

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