Lindqvarn Retail / BB-Demo – Check In

This is the first check-in with CFO Mats Eklund since champion Karin Sjöberg's platform account was deactivated on 4 Sep 2026. He contests price and tier fit, the renewal price is £125,000 against £113,500 today, and the August freshness issues are not yet closed.

Context: Mats is the economic buyer and has never agreed a price on a call. He asked for written workings, a one-page cost and return comparison, and a view on whether Enterprise fits.

Context: Without Karin in the room, Marcus Bell carries the value case alone. Marcus has one recorded call on the account.

Approach: Open with the freshness timeline and the missed P1 response, with the service-credit position under the executed order form. Then show value through questions asked, and set out the renewal price in writing.

Approach: Correct the 28 Jul 2026 ticket that told Linnea Holm £113,500 was locked in. Ideally Tom Ashdown sends that correction before the call.

Watch for: Mats may push to trim seats or step down a tier. He may also ask what Karin's departure means for ownership at Lindqvarn.

Watch for: Account facts are inconsistent. The 24 Aug 2026 call reported active users down nearly a third, while the usage records show 133 for months. The 19 May 2026 QBR deck states £103,000.

AI · claude-opus-5-5 · 11 Oct 2026