Getting your renewal call in the diary
Email thread Thackwray Logistics · sales
Amara Obi asked Steven Holroyd to book a renewal call before the term ends on 3 Apr 2026. Steven agreed but wants usage evidence first: who is using the brain and what it saves.
What was said
What this says
Current to 14 Oct 26Amara Obi asked Steven Holroyd to book a renewal call before the term ends on 3 Apr 2026. Steven agreed but wants usage evidence first: who is using the brain and what it saves.
Ask: Amara proposed a half-hour renewal conversation covering usage, who asks the questions and what Thackwray wants from the next term. Steven chose Monday afternoon or Tuesday morning.
Customer view: Steven, the Finance Director, wants to know who is using it and what it saves before discussing anything else. This is a value question, not a price objection yet.
Next: Amara confirmed Monday afternoon and will bring a usage summary for the 40 licensed users, including the top question askers.
The thread
Updated 9 Oct 26Messages
Amara Obi 23 Feb 2026 18:00Hi Steven, Amara here from BB-Demo. Your current term runs to 3 Apr 2026, so I'd like to get the renewal conversation booked in good time. Here's what I'd cover: how the brain has been used this year, who is asking the questions, and what you want from the next term. Half an hour should do it. Would later this week or early next week suit? Tell me what works and I'll send an invite. Best, Amara
Steven Holroyd 24 Feb 2026 10:55Amara, Fair enough. Early next week is better. Monday afternoon or Tuesday morning. Bring the usage with you. I want to know who's using it and what it saves us before we talk about anything else. Steven Holroyd- Amara Obi 25 Feb 2026 13:13Hi Steven, Monday afternoon it is. I'll send the invite shortly. I'll bring a usage summary for the 40 licensed users, including who is asking the most questions, so you can see where the value is landing. If there are particular teams you'd like me to break out, say so and I'll add them. Best, Amara