B-Brain
Tom Ashdown

Marsden Vale Recruitment / BB-Demo – Negotiation

Callcompleted

Marsden Vale Recruitment logo Marsden Vale Recruitment · 2024-08-27 15:45

On 27 Aug 2024 Marsden Vale accepted the Starter proposal at the all-in first-year price quoted, with no discount sought. Jonathan Marsden will sign, aiming for early September.

What was said

What this says

Current to 14 Oct 26

On 27 Aug 2024 Marsden Vale accepted the Starter proposal at the all-in first-year price quoted, with no discount sought. Jonathan Marsden will sign, aiming for early September.

What happened: Tom Ashdown walked Jonathan Marsden, Brenda Oldroyd and Charlotte Haigh through the proposal. Brenda checked the first-year all-in figure and the position after year one.

Customer view: Brenda asked about flexibility on fees, then said twenty-five thousand, five hundred works for them. Jonathan said they were comfortable and wanted to implement in September.

Commercial: Owen Tallis said there was some first-term scope but wanted to stay close to list price. Tom confirmed year two onwards is the standard annual subscription with no implementation fee.

Watch: Jonathan spoke of going live in October while Tom said end of September. The evidence does not show the order form being signed.

AI · claude-sonnet-5-5 · 14 Oct 2026

Themes

Current to 9 Oct 26
Theme
Starter price and signature
Importance
neutral
Sentiment
positive
Voice
decision-maker

Who was there

BB-Demo

Them

Follow-up

Next steps

Current to 9 Oct 26
  • Tom Ashdown to send the order form to Jonathan Marsden by Friday.
  • Jonathan Marsden to sign the order form, aiming for early September.

Risks

Current to 9 Oct 26
  • The go-live month differs between Jonathan (October) and Tom (end of September).
  • The evidence does not show the order form being signed.

Opportunities

Current to 9 Oct 26
  • The fifteen included users and four connectors leave room for a later Growth upgrade.

Transcript

  1. Tom Ashdown
    Tom Ashdown None
    Jonathan, Brenda, Charlotte, thanks for getting on the call. We've had the demo, and I wanted to get you three together to walk through the proposal and make sure we're all aligned.
  2. Jonathan Marsden
    Jonathan Marsden None
    Yeah, thanks Tom. Charlotte walked us through it. We're pretty keen, but Brenda wanted to run through the numbers.
  3. Brenda Oldroyd
    Brenda Oldroyd None
    Right. So the proposal is twenty-five thousand, five hundred for the first year all-in?
  4. Tom Ashdown
    Tom Ashdown None
    That's right. Starter is twenty-five thousand, five hundred pounds for your first year, covering subscription and implementation.
  5. Brenda Oldroyd
    Brenda Oldroyd None
    And then after year one?
  6. Tom Ashdown
    Tom Ashdown None
    Year two onwards, it's the standard annual subscription price. No implementation fee again.
  7. Owen Tallis
    Owen Tallis None
    And that's the standard list price for Starter. What's the next dated step?
  8. Jonathan Marsden
    Jonathan Marsden None
    We'd like to get something signed by early September so we can implement in September and go live in October.
  9. Tom Ashdown
    Tom Ashdown None
    That's doable. If we can get the order form signed by early September, we can kick off implementation and you'll be live by end of September.
  10. Charlotte Haigh
    Charlotte Haigh None
    And we've got fifteen users included, right?
  11. Tom Ashdown
    Tom Ashdown None
    That's right. Starter includes fifteen users and four connectors: your CRM, the accounting system, email, and one more of your choice.
  12. Brenda Oldroyd
    Brenda Oldroyd None
    Is there any flexibility on the fees at all?
  13. Owen Tallis
    Owen Tallis None
    For the first term there is some scope. But I'd like to keep momentum, so ideally we're close to the list price. What are you thinking?
  14. Brenda Oldroyd
    Brenda Oldroyd None
    Just checking, I guess. I think twenty-five thousand, five hundred works for us.
  15. Jonathan Marsden
    Jonathan Marsden None
    Yeah, we're comfortable with that. Who signs the order form on your side?
  16. Owen Tallis
    Owen Tallis None
    I'll do that. And you'll need to get your MD or an authorised signatory. Then we're away, Hannah will get in touch to kick off the implementation.
  17. Jonathan Marsden
    Jonathan Marsden None
    Okay. I'll be the signatory. Can you send that over?
  18. Tom Ashdown
    Tom Ashdown None
    Will do. You'll have it by Friday, and we'll aim to have it signed by early September.
  19. Jonathan Marsden
    Jonathan Marsden None
    Great. Cheers, Tom.
  20. Tom Ashdown
    Tom Ashdown None
    Cheers, Jonathan. Speak soon.

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