What was said
What this says
As at Fri 9 Oct 2026Tobias Renwick demoed the brain on Ouseburn Media's CRM, project, email and Slack data. Erin Milburn found it very useful and asked about growth. Nell Ashcombe repeated the first-year price and promised a proposal.
What happened: On 14 Jun 2023 Tobias Renwick showed home page summaries, search and chat on Ouseburn Media's loaded data. Erin Milburn called the search result very useful.
Customer view: Erin asked how data stays fresh and what happens if they switch CRM. She was told nightly refresh by seven in the morning and a connector update of a couple of hours.
Commercial: Erin asked what happens if the team grows. Nell Ashcombe offered extra users on Starter or a move to Growth, and confirmed twenty-five thousand five hundred pounds for the first year including implementation.
Watch: Nell quoted Growth at fifty thousand a year, while the v1 list price for Growth was £44k. The call does not show why the figures differ.
Themes
As at Fri 9 Oct 2026Who was there
BG-Demo
Them
Follow-up
Next steps
As at Fri 9 Oct 2026- Nell Ashcombe to send Erin a proposal covering the four connectors, timeline and pricing.
- Erin to review the proposal with her team and finance colleagues before signing an order form.
Risks
As at Fri 9 Oct 2026- The Growth price quoted on the call differs from the v1 list price, which could cause confusion at proposal.
- Finance reviewers were not on the call, so the commercial sign-off route is not shown.
Opportunities
As at Fri 9 Oct 2026- Erin asked about growing the team, so Growth with dashboards and quarterly reviews is a live option.
- Additional users on Starter are an alternative if the team grows modestly.
Transcript
- Nell AshcombeAfternoon, Erin. Good to see you again. How have things been?
- Erin MilburnGood, yes. Keen to see the brain working on our data.
- Nell AshcombeBrilliant. We've loaded your CRM, project software, email and Slack. Tobias is going to walk through what the brain can do on your actual records. Then we'll talk about next steps.
- Tobias RenwickRight, let me share the screen. So the brain is inside your Snowflake. Everything is connected. What you're looking at is the home page, a place to see summaries of your biggest clients.
- Tobias RenwickThis client here: you can see all their projects, their revenue, recent Slack conversations, email history. All in one place. No toggling between systems.
- Erin MilburnCan I filter this? Say, just active projects?
- Tobias RenwickYes. Any way you want. You set the filters once and the brain saves them.
- Nell AshcombeThis is the big win for you, Erin. When a client calls with a problem, you've got the full context instantly.
- Tobias RenwickNow let me show search. You type a question...'Which of our clients have active projects but no recent contact?'
- Tobias RenwickThe brain goes through your CRM and project data and finds three. Then it shows you the last email and Slack message for each one. You can reach out before they forget you exist.
- Erin MilburnThat's, yeah. That's very useful. What about the chat feature you mentioned?
- Tobias RenwickLet me show you. I'll ask the brain something. 'Tell me about this client's engagement over the last six months.'
- Tobias RenwickInstead of a table, you get a summary. They signed in March, had two projects, revenue coming in. They've been quiet for two weeks. The caveats, the bits that matter.
- Nell AshcombeThat's the thing, it's not just numbers. It's understanding.
- Erin MilburnHow does the data stay fresh?
- Tobias RenwickThe brain refreshes every night. Your latest CRM updates, emails, Slack messages, all there by seven in the morning.
- Erin MilburnAnd if the systems change, say, we switch CRM, what happens?
- Tobias RenwickWe update the connector. Usually a couple of hours of work. You're back online.
- Nell AshcombeNow, you asked about users. Starter covers fifteen. That's you, your senior team, whoever manages client relationships.
- Erin MilburnWhat if we grow? Add more people?
- Nell AshcombeEasy. You either add users to Starter or you move to Growth. Growth is fifty thousand a year, adds dashboards and quarterly reviews with us.
- Erin MilburnSo Starter is the twenty-five and a half we discussed?
- Nell AshcombeTwenty-five thousand five hundred total first year, including implementation. Then you renew the subscription in year two.
- Erin MilburnWhat happens now?
- Nell AshcombeI'll send you a proposal with exactly this scope: the four connectors, the timeline, the pricing. You review with your team, your finance people. If it looks right, you sign an order form and we kick off immediately.
- Nell AshcombeImplementation is four weeks. You're in touch with us twice a week. By the end you're live and your team is using the brain daily.
- Erin MilburnTimeline to signature?
- Nell AshcombeI'll send the proposal this week. You take a week to review, check with your team. Sign whenever you're ready. Then we start immediately.
- Erin MilburnBrilliant. I'm really excited about this.
- Nell AshcombeSo am I. Let me get that proposal to you. Speak soon.