Tom Ashdown

Wrenfield Property Management / BB-Demo – Discovery

Callcompleted

Wrenfield Property Management: documents logo Wrenfield Property Management: documents · 2025-12-04 13:00

Hugh Fenton and Chris Jagger described resident tickets, service charges and freeholder contacts split across three systems, costing half an hour per complaint. They agreed a live demo on their data.

What was said

What this says

Current to 11 Oct 26

Hugh Fenton and Chris Jagger described resident tickets, service charges and freeholder contacts split across three systems, costing half an hour per complaint. They agreed a live demo on their data.

What happened: Tom Ashdown ran a discovery call with Hugh Fenton, Head of Data, and Chris Jagger, Finance Director. They described three disconnected systems, one of them a spreadsheet plus a couple of old databases.

Customer view: Chris said the team spends half an hour digging through systems instead of dealing with the resident. Hugh wants one search showing a resident's tickets, charges and anything on file.

Commercial: The need maps to the brain's search and chat over several connectors. A live demo was agreed in preference to screen recordings, and Tom is to send a systems questionnaire.

Watch: The finance director joined the first call, which suggests budget attention early. The call does not show a tier, a price or a timeline.

AI · claude-sonnet-5-5 · 11 Oct 2026

Themes

Current to 9 Oct 26
Theme
Fragmented resident data systems
Importance
upsell
Sentiment
positive
Voice
decision-maker

Who was there

BB-Demo

Them

Follow-up

Next steps

Current to 9 Oct 26
  • Tom Ashdown to send the systems questionnaire to Hugh Fenton and hold the live demo at 16:00 the following Thursday.

Risks

Current to 9 Oct 26
  • The call shows no budget, tier or decision timeline, so the opportunity is unqualified.

Opportunities

Current to 9 Oct 26
  • Search and chat across tickets, service charges and freeholder contacts would answer the stated need directly.

Transcript

  1. Tom Ashdown
    Tom Ashdown None
    Hi, Hugh, Chris. How are you both?
  2. Hugh Fenton
    Hugh Fenton None
    Good, thanks. Looking forward to this.
  3. Tom Ashdown
    Tom Ashdown None
    Great. So you reached out about the brain. First thing: why are you looking at something like this?
  4. Hugh Fenton
    Hugh Fenton None
    We manage residential blocks and estates. We've got residents' tickets coming in: complaints, requests, that kind of thing. We've also got service charges, freeholder contact details, invoicing. All in different systems.
  5. Chris Jagger
    Chris Jagger None
    And right now, when a complaint comes in, you're looking at three systems to get the full picture?
  6. Hugh Fenton
    Hugh Fenton None
    Exactly. Tickets, service charges, freeholder contact. Three systems. It's messy.
  7. Tom Ashdown
    Tom Ashdown None
    And you've got a spreadsheet for freeholder contact?
  8. Hugh Fenton
    Hugh Fenton None
    I know, it's not ideal. A spreadsheet and a couple of old databases.
  9. Chris Jagger
    Chris Jagger None
    The problem is when we're trying to resolve something, we're spending half an hour digging through systems instead of actually dealing with the resident.
  10. Tom Ashdown
    Tom Ashdown None
    So ideally you'd search for a resident and pull up their full picture?
  11. Hugh Fenton
    Hugh Fenton None
    Yes. Their tickets, their charges, anything we've got on file. One search.
  12. Tom Ashdown
    Tom Ashdown None
    Right. That's exactly what the brain does. I could show you a demo and we could talk about what connectors you'd need.
  13. Hugh Fenton
    Hugh Fenton None
    Yeah, I'd like to see it.
  14. Tom Ashdown
    Tom Ashdown None
    I've got a couple of options. I can send you some screen recordings, or we can do a live demo next week where I walk you through it on your data.
  15. Chris Jagger
    Chris Jagger None
    Live demo would be better.
  16. Tom Ashdown
    Tom Ashdown None
    Perfect. Let's get that in the diary. Does next Thursday work?
  17. Hugh Fenton
    Hugh Fenton None
    Thursday's good. Afternoon?
  18. Tom Ashdown
    Tom Ashdown None
    Four o'clock?
  19. Hugh Fenton
    Hugh Fenton None
    Perfect.
  20. Tom Ashdown
    Tom Ashdown None
    I'll send a calendar invite. And Hugh, I'll need some information about your systems: what they're called, what data you're storing. I can send you a quick questionnaire.
  21. Hugh Fenton
    Hugh Fenton None
    Sure, send it over.
  22. Tom Ashdown
    Tom Ashdown None
    Will do. Cheers, both. Speak soon.

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BB-Demo staff40
Calls784
Email threads1,169
Support tickets449
Documents477
Deals117
Invoices101
Events49
News items56

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