What happened
What this says
Current to 11 Oct 26Bas reported concerns about data freshness and noted that a couple of team members stopped using the brain because they weren't confident in the data. Support explained the daily refresh schedule and how to check last-updated timestamps.
Problem: Team members lost confidence in data freshness and stopped using the brain. Bas wanted to know how to verify the brain has current data. Handling: Olivia explained the 07:00 UK nightly refresh on business days and showed how to check 'last updated' timestamps on dashboards. Watch: This is a churn risk signal. Users have actually abandoned the brain due to freshness doubts, suggesting either actual stale data or poor visibility into freshness status. Adoption is declining and confidence is eroding.
Details
Updated 9 Oct 26Trail
- public_reply · Bas Vermeulen 16 Jan 2026 14:09I'm worried about data freshness. Are you getting updates from our systems? Bas
- created · Bas Vermeulen 16 Jan 2026 17:41We're concerned that some of our data might not be updating properly. How can we check if the brain has the latest information? A couple of team members have stopped using it because they weren't confident in the data. Bas
- public_reply · Olivia Grant 16 Jan 2026 21:03Every night at 07:00 UK time, the brain refreshes data from all your connected systems. You can check freshness by looking at the 'last updated' timestamp on any dashboard. If you're not seeing recent changes, it usually means a connector stopped working. Let's do a quick health check: which connectors do you have, and have they been syncing normally? Thanks, Olivia
- status_change · 1 Feb 2026 23:59