Who they are
Insight
Current to 11 Oct 26Lena Vogel is Head of Insight at Vossberg Logistik and the CRM champion. She led discovery and the demo, said the team is keen to move ahead on Enterprise, and must still convince Finance. The proposal is the open item.
Role: Head of Insight in Hamburg, marked champion in the CRM. She leads a three-person team that joins Salesforce, WMS, email and call notes by hand, and she sized the audience at about fifty people.
Influence: She drove the 15 Sep 2025 discovery and the 29 Oct 2025 demo, and replied within two hours on 30 Oct 2025 that the team is keen to move ahead. She is taking it to Julia Krause, the Finance Director, who is the cost gatekeeper.
Watch: The evidence does not show that the proposal was sent, or any decision since. EU data residency is a stated requirement, and the in-house WMS needs schema or API access from Vossberg IT.
CRM records
| Organisation | Title | Role | |
|---|---|---|---|
| Vossberg Logistik | Head of Insight | champion | lena.vogel@vossberg.example |
Activity
- 30 Oct 2025email_threadEnterprise, next steps
- 29 Oct 2025callVossberg Logistik / BB-Demo – Demo
- 15 Sep 2025callVossberg Logistik / BB-Demo – Discovery
- 29 Jul 2025dealVossberg Logistik – New