Who they are
Insight
Current to 12 Oct 26Karen Unsworth is the CRM-listed champion at Orrell Heys Housing, a Starter prospect. She is engaged and has seen a demo, but needs her managing director's buy-in and an IT access check before going further.
Role: Head of Customer Insight in Wigan, recorded in the CRM as champion. She leads the insight team and is the only contact the calls and threads show, across a discovery call on 10 Aug 2026 and a demo on 14 Sep 2026.
Influence: she sponsors the idea but does not appear to decide. She said the challenge is buy-in from the business, and named the managing director, IT and finance as people to involve.
Watch: success measures are undefined and the Snowflake account is unconfirmed. The evidence does not show the IT check or the follow-up call as booked or held.
CRM records
| Organisation | Title | Role | |
|---|---|---|---|
| Orrell Heys Housing | Head of Customer Insight | champion | karen.unsworth@orrellheys.example |
Activity
- 15 Oct 2026callOrrell Heys Housing / BB-Demo – Proposal
- 14 Sep 2026callOrrell Heys Housing / BB-Demo – Demo
- 4 Sep 2026email_threadProduct demo
- 10 Aug 2026callOrrell Heys Housing / BB-Demo – Discovery
- 5 Aug 2026email_threadDiscovery call, BB-Demo
- 6 Jul 2026dealOrrell Heys Housing – New