What it says
What this says
Current to 11 Oct 26BB-Demo's proposal to Pelham Rowe Insurance Brokers for the Starter tier: £6,000 implementation over four weeks and a £22k annual subscription, £28k first-year cost. It is a proposal, not an executed order form.
What it is: a proposal dated 18 Dec 2023, prepared by Tom Ashdown, Account Executive. It is stored as final but is not a signed contract.
Commits: it states Starter scope of four connectors, nightly refresh "complete by 07:00 business days", and go-live "within four weeks of signing". The subscription "renews each year and is invoiced in advance".
Unusual: the subscription of £22k matches the v2 Starter list price in the brief, although the proposal pre-dates 1 Dec 2025. The text gives no discount and no named availability percentage, only "Our standard uptime guarantee".
Not settled: the evidence does not show whether the customer signed, what the executed order form says, or the P1 response time. Contracted price and terms must come from the executed paper, not this proposal.
As found in this document
Current to 9 Oct 26- Price£22,000Source: object_read:doc_121_002
- Implementationfour weeks, fixed fee, £6,000Source: object_read:doc_121_002
- Annual subscription£22,000Source: object_read:doc_121_002
- Total first-year cost£28,000Source: object_read:doc_121_002
- AvailabilityOur standard uptime guaranteeSource: object_read:doc_121_002
- Data refreshNightly, complete by 07:00 business daysNightly, complete by 07:00 business days · Source: object_read:doc_121_002
- Go-livewithin four weeks of signingSource: object_read:doc_121_002
- Billinginvoiced in advance; renews each yearinvoiced in advance; renews each year · Source: object_read:doc_121_002
The document
Body
Pelham Rowe Insurance Brokers
Proposal
Prepared by: BB-Demo Dated: 18 Dec 2023 Status: Final
Context
Pelham Rowe Insurance Brokers has asked BB-Demo to build the company brain: an AI-queryable layer over your CRM, calls, emails and other business data, hosted securely inside your own infrastructure.
Scope
We propose the Starter tier, which includes:
- Users: Up to the Starter user allowance across one team
- Connectors: Up to four integrations (your choice of CRM, call recorder, email and other systems)
- Features: Pages, chat and search; check-ins every six months
- Availability: Our standard uptime guarantee
- Data refresh: Nightly, complete by 07:00 business days
The brain will answer questions from your team in natural language across integrated systems, saving time on manual data reconciliation.
Pricing
| Item | Cost |
|---|---|
| Implementation (four weeks, fixed fee) | £6,000 |
| Annual subscription (Starter tier) | £22k |
| Total first-year cost | £28k |
The annual subscription renews each year and is invoiced in advance.
Next Steps
Read the whole document (1,472 characters)
- Review this proposal and confirm scope and pricing.
- Sign our standard Master Service Agreement.
- We begin the security review and technical onboarding.
- Your brain goes live within four weeks of signing.
If you have any questions, please get in touch.
Prepared by: Tom Ashdown, Account Executive, BB-Demo
Unusual terms
Current to 9 Oct 26- no availability percentage stated
- no P1 response time stated