Maelbeek Assurances - Master Services Agreement (signed)
Documentexecuted Maelbeek Assurances: documents · contract · executed · 2026-01-16
Executed Master Services Agreement for the Starter tier, signed 16 Jan 2026 for 1 Feb 2026 to 31 Jan 2027. Availability 99.5%, P1 response within 4 business hours. Subscription £22,000 a year plus £6,000 implementation; auto-renews unless 90 days' notice is given.
What it says
What this says
Current to 11 Oct 26Executed Master Services Agreement for the Starter tier, signed 16 Jan 2026 for 1 Feb 2026 to 31 Jan 2027. Availability 99.5%, P1 response within 4 business hours. Subscription £22,000 a year plus £6,000 implementation; auto-renews unless 90 days' notice is given.
What it is: the executed MSA between BB-Demo Limited and Maelbeek Assurances for the Starter tier, run in the customer's own Snowflake account. Lewis Kerr signed for BB-Demo; the customer signatory is a Managing Director, not named in the text.
Commits: availability of "99.5% measured monthly" and P1 response "within 4 business hours". Nightly refresh is "targeted before 07:00 customer local time"; the credit is 5% of that month's subscription fee, for availability only.
Unusual: the credit is the "sole remedy for SLA breaches". Renewal is at the "then-current list price", with price change notified only 30 days before renewal, which is later than the 90-day notice window.
Not settled: the DPA is "attached separately" and is not in this document. The text does not name the customer signatory or state any discount.
As found in this document
Current to 9 Oct 26- Date end31 Jan 2027Source: object_read:doc_028_004
- Date renewal31 Jan 2027Source: object_read:doc_028_004
- Date signed16 Jan 2026Source: object_read:doc_028_004
- Date start1 Feb 2026Source: object_read:doc_028_004
- Price£22,000Source: object_read:doc_028_004
- Availability99.5% measured monthlySource: object_read:doc_028_004
- P1 responsewithin 4 business hoursSource: object_read:doc_028_004
- Data refreshnightly; completion targeted before 07:00 customer local time, Monday to Fridaynightly; completion targeted before 07:00 customer local time, Monday to Friday · Source: object_read:doc_028_004
- Service credit5% of that month's subscription fee for missing the availability SLA; sole remedy for SLA breaches5% of that month's subscription fee for missing the availability SLA; sole remedy for SLA breaches · Source: object_read:doc_028_004
- Annual subscription£22,000, due annually in advanceSource: object_read:doc_028_004
- Implementation fee£6,000, due upon service startSource: object_read:doc_028_004
- Total contract value£28,000Source: object_read:doc_028_004
- Payment terms30 days from invoice, pounds sterling (GBP)30 days from invoice, pounds sterling (GBP) · Source: object_read:doc_028_004
- Renewal notice90 days' written notice before the end date90 days' written notice before the end date · Source: object_read:doc_028_004
- Price change noticeat least 30 days before renewalSource: object_read:doc_028_004
The document
Body
Maelbeek Assurances, Master Services Agreement
Version 1 | Executed
Signed 16 January 2026
1. Parties
This Master Services Agreement ("Agreement") is entered into between BB-Demo Limited ("BB-Demo") and Maelbeek Assurances ("Customer").
2. Services
BB-Demo will provide the Company Brain platform, configured at the Starter tier, delivered and run within the Customer's own Snowflake account.
2.1 Starter Service
- Users: up to 15 concurrent users (soft limit)
- Connectors: up to 4 data connectors (e.g. CRM, email, call recordings, documents)
- Features: natural-language search, saved pages, admin control panel
- Data residency: United Kingdom (default)
2.2 Implementation
BB-Demo will implement the Company Brain, including connector setup, field mapping and testing, over a 4-week period beginning on the Service start date.
3. Term
- Service start date: 1 February 2026
- Service end date: 31 January 2027
- Duration: 12 months
The Agreement automatically renews for successive 12-month periods unless either party gives 90 days' written notice before the end date.
4. Pricing and Billing
Read the whole document (4,591 characters)
4.1 Fees
| Item | Quantity | Unit Price | Net |
|---|---|---|---|
| Company Brain – Starter | 1 | £22,000 | £22,000 |
| Implementation – Starter (4 weeks, up to 4 connectors) | 1 | £6,000 | £6,000 |
| Total contract value | £28,000 |
4.2 Billing
- The implementation fee (£6,000) is due upon service start.
- The annual subscription (£22,000) is due annually in advance.
- Payment terms: 30 days from invoice.
- Currency: Pounds sterling (GBP).
4.3 Price Increases
The annual subscription renews at BB-Demo's then-current list price for the Starter tier, less any applicable discounts. BB-Demo will notify Customer of any price change at least 30 days before renewal.
5. Service Levels
5.1 Availability
BB-Demo will maintain platform availability of 99.5% measured monthly. Availability excludes scheduled maintenance and customer-caused outages.
5.2 Support Response
BB-Demo will respond to Priority 1 (P1) issues within 4 business hours (09:00–17:00 UK time, Monday–Friday).
5.3 Data Refresh
Customer data will be refreshed nightly; refresh completion is targeted before 07:00 customer local time, Monday–Friday.
5.4 Service Credits
If BB-Demo fails to meet the availability SLA in any calendar month, Customer may claim a service credit equal to 5% of that month's subscription fee. Service credits are the customer's sole remedy for SLA breaches.
6. Confidentiality
Each party will protect the other's confidential information and use it solely to perform this Agreement. The confidentiality obligation survives termination for three years.
7. Intellectual Property
BB-Demo retains all IP rights in the Company Brain platform. Customer retains all IP rights in its data. Customer grants BB-Demo a licence to use customer data solely to operate the platform.
8. Warranties and Disclaimers
BB-Demo warrants that the Company Brain will perform substantially in accordance with BB-Demo's documentation. EXCEPT AS STATED, BB-DEMO MAKES NO OTHER WARRANTIES, EXPRESS OR IMPLIED, INCLUDING NO WARRANTIES OF MERCHANTABILITY OR FITNESS FOR A PARTICULAR PURPOSE.
9. Limitation of Liability
Neither party's liability for indirect, incidental or consequential damages exceeds the fees paid in the 12 months prior to the claim. Neither party is liable for data loss, business interruption or lost profits.
10. Data Processing
BB-Demo will process customer data in accordance with the Data Processing Addendum ("DPA"), which is attached as Schedule 1 and incorporated herein.
11. Termination
Either party may terminate this Agreement:
- for material breach if the breaching party does not cure within 30 days of written notice;
- for convenience, by the Customer, with 90 days' notice before the service end date.
Termination does not waive any accrued rights.
12. Governing Law
This Agreement is governed by the laws of England and Wales. Any dispute will be resolved in the courts of England and Wales.
Signatures
Executed on 16 January 2026.
BB-Demo Limited
_____________________________
Lewis Kerr Account Executive BB-Demo Limited
16 January 2026
Maelbeek Assurances
_____________________________
Managing Director Maelbeek Assurances
16 January 2026
Schedules
Schedule 1: Data Processing Addendum (attached separately)
Unusual terms
Current to 9 Oct 26- Auto-renews for successive 12-month periods
- Service credits are sole remedy for SLA breaches
- Price change notice (30 days) is shorter than non-renewal notice (90 days)
- Customer may terminate for convenience with 90 days' notice before end date