Lindqvarn Retail - Renewal Proposal
Documentfinal Lindqvarn Retail: documents · renewal_proposal · final · 2026-03-23
Renewal proposal dated 23 Mar 2026 from Tom Ashdown for a twelve-month Enterprise renewal at £113,500 a year for 160 licensed users, billed annually in advance. The signature block is blank, so the evidence does not show it was accepted.
What it says
What this says
Current to 11 Oct 26Renewal proposal dated 23 Mar 2026 from Tom Ashdown for a twelve-month Enterprise renewal at £113,500 a year for 160 licensed users, billed annually in advance. The signature block is blank, so the evidence does not show it was accepted.
What it is: A renewal proposal prepared by Tom Ashdown, with Esther Quaye named as customer success manager, for the Enterprise term ending 31 May 2026. Stored status is final, but the signature block is blank.
Commits: It proposes twelve months billed annually in advance at £113,500, with 160 licensed users. It says the Enterprise service levels stay the same but states no figures for them.
Unusual: 160 licensed users is above the 150 in the standard Enterprise tier. It also says "First-term discounts end at renewal" and gives £103,000 as contracted annual recurring revenue as of 23 Mar 2026.
Not settled: Whether the renewal order form was issued or signed. The as-of date is after the term end, and the evidence does not show the outcome.
As found in this document
Current to 9 Oct 26- Date end31 May 2026Source: object_read:doc_026_014
- Date renewal31 May 2026Source: object_read:doc_026_014
- Date start1 Jun 2025Source: object_read:doc_026_014
- Price£113,500Source: object_read:doc_026_014
- TermTwelve months, billed annually in advanceTwelve months, billed annually in advance · Source: object_read:doc_026_014
- Annual price£113,500Source: object_read:doc_026_014
- Licensed users160Source: object_read:doc_026_014
- Service levelsThe Enterprise service levels for availability, first response and nightly data freshnessThe Enterprise service levels for availability, first response and nightly data freshness · Source: object_read:doc_026_014
- Implementation feeThere is no new implementation feeThere is no new implementation fee · Source: object_read:doc_026_014
- Payment termsour standard payment termsSource: object_read:doc_026_014
The document
Body
Lindqvarn Retail - Renewal Proposal
Status: Final
| Prepared for | Lindqvarn Retail, Stockholm |
| Prepared by | Tom Ashdown, Account Executive, BB-Demo |
| Customer success manager | Esther Quaye |
| Date | 23 Mar 2026 |
| Tier | Enterprise |
| Current term | 1 Jun 2025 to 31 May 2026 |
Why we are writing
Lindqvarn Retail has been a BB-Demo customer since 1 Jun 2025. Your Enterprise subscription runs inside your own Snowflake account and joins customer service, e-commerce and store feedback into one view of each customer segment. The current term ends on 31 May 2026, and this proposal sets out how we would like to renew it.
How the brain is being used
- More of your people are using the brain than a quarter ago, and active use has risen steadily.
- Support has been quiet and well handled. A small number of tickets came in over the last month, and the one high priority item has been dealt with by our team.
- Your account is fully up to date on invoices.
We are pleased with how Lindqvarn has taken to the brain and want to keep building on it.
What we propose
Read the whole document (2,446 characters)
A twelve-month renewal of the Enterprise subscription, starting the day after the current term ends on 31 May 2026.
| Item | Detail |
|---|---|
| Tier | Enterprise |
| Licensed users | 160 |
| Term | Twelve months, billed annually in advance |
| Annual price | £113,500 |
| Contracted annual recurring revenue today | £103,000 |
What stays the same
- The Enterprise service levels for availability, first response and nightly data freshness.
- SSO and SCIM, and your executive sponsor at BB-Demo.
- The connectors and teams already live in your brain.
Commercial terms
- The renewal covers the subscription only. There is no new implementation fee.
- First-term discounts end at renewal.
- The renewal is issued as an order form under the existing MSA, with our standard payment terms.
Next steps
- Review this proposal with Tom and Esther at a time that suits you.
- Tell us if you would like to add users or connectors as part of the renewal.
- We issue the renewal order form for signature ahead of 31 May 2026.
Acceptance
On acceptance, the order form will be signed for Lindqvarn Retail by its authorised signatory and for BB-Demo by its Account Executive.
| Role | Organisation | Signature | Date |
|---|---|---|---|
| Authorised signatory | Lindqvarn Retail | ||
| Account Executive | BB-Demo |
Unusual terms
Current to 9 Oct 26- 160 licensed users, above the standard Enterprise 150
- First-term discounts end at renewal
- Subscription-only renewal, no implementation fee