Lindqvarn Retail - Renewal Proposal v1
Documentdraft Lindqvarn Retail: documents · renewal_proposal · draft · 2026-03-18
Internal draft renewal proposal dated 18 Mar 2026 for a twelve-month Enterprise renewal at an annual price of £113,500 for 160 licensed users. It states contracted annual recurring revenue today of £103,000 and was not yet cleared to go to the customer.
What it says
What this says
Current to 11 Oct 26Internal draft renewal proposal dated 18 Mar 2026 for a twelve-month Enterprise renewal at an annual price of £113,500 for 160 licensed users. It states contracted annual recurring revenue today of £103,000 and was not yet cleared to go to the customer.
What it is: a BB-Demo internal draft by Tom Ashdown, marked "Status: Draft, for internal review before it goes to the customer". It proposes renewing Enterprise for twelve months from the day after the current term ends on 31 May 2026.
Commits: nothing yet, as it is unissued. It sets out "Annual price" of £113,500, "Twelve months, billed annually in advance" and "Licensed users" of 160, with Enterprise service levels, SSO and SCIM and the executive sponsor continuing as under the current order form.
Unusual: the draft says "First-term discounts do not carry over into a renewal term" and the renewal is to be a new order form under the existing MSA. It also puts £103,000 beside the new price as contracted recurring revenue today.
Not settled: the open points are final price wording with finance, whether extra users or connectors are discussed, and who receives and signs. The text does not show whether it was ever sent or executed, and no service-level figures are restated.
As found in this document
Current to 9 Oct 26- Date end31 May 2026Source: object_read:doc_026_013
- Date renewal31 May 2026Source: object_read:doc_026_013
- Price£113,500Source: object_read:doc_026_013
- TierEnterpriseSource: object_read:doc_026_013
- Licensed users160Source: object_read:doc_026_013
- TermTwelve months, billed annually in advanceTwelve months, billed annually in advance · Source: object_read:doc_026_013
- Annual price£113,500Source: object_read:doc_026_013
- Contracted annual recurring revenue today£103,000Source: object_read:doc_026_013
- PaymentPayment follows our standard terms and the renewal will be issued as a new order form under the existing MSA.Payment follows our standard terms and the renewal will be issued as a new order form under the existing MSA. · Source: object_read:doc_026_013
The document
Body
Lindqvarn Retail - Renewal Proposal v1
Status: Draft, for internal review before it goes to the customer
| Prepared for | Lindqvarn Retail, Stockholm |
| Prepared by | Tom Ashdown, Account Executive, BB-Demo |
| Customer success manager | Esther Quaye |
| Date | 18 Mar 2026 |
| Tier | Enterprise |
| Current term | 1 Jun 2025 to 31 May 2026 |
Context
Lindqvarn Retail joined BB-Demo on 1 Jun 2025 and bought the brain to bring customer service, e-commerce and store feedback together into one view of each customer segment. The Enterprise subscription runs inside Lindqvarn's own Snowflake account and the current term ends on 31 May 2026.
This paper sets out what we propose for the renewal term.
How the brain has been used
- Active use has grown clearly over the last quarter compared with the quarter before.
- Support demand has been light: only a couple of tickets in the last month and none of them high priority.
- There are no overdue invoices on the account.
In short, this looks like a healthy account with more people each month asking the brain questions.
Proposal
Read the whole document (2,431 characters)
We propose to renew the Enterprise subscription for a further twelve months, starting the day after the current term ends on 31 May 2026.
| Item | Detail |
|---|---|
| Tier | Enterprise |
| Licensed users | 160 |
| Term | Twelve months, billed annually in advance |
| Annual price | £113,500 |
| Contracted annual recurring revenue today | £103,000 |
The Enterprise service levels, SSO and SCIM, and the executive sponsor arrangement continue as they are under the current order form.
Commercial notes
- The renewal is priced on the Enterprise subscription only. There is no new implementation fee.
- First-term discounts do not carry over into a renewal term.
- Payment follows our standard terms and the renewal will be issued as a new order form under the existing MSA.
Open points (to close before this goes out)
- Tom to confirm the final price wording with finance before it is shared.
- Esther to confirm whether Lindqvarn wants to talk about extra users or connectors at the same time.
- Agree who at Lindqvarn receives the proposal and who signs the order form.
Next steps
- Internal review of this draft this week.
- Share the final proposal with the customer.
- Walk Lindqvarn through it alongside the next usage review.
- Issue the renewal order form well ahead of 31 May 2026.
Unusual terms
Current to 9 Oct 26- First-term discounts do not carry over
- Draft not yet shared with customer
- New order form under existing MSA