What was said
What this says
Current to 11 Oct 26Kirsty Carswell described candidate and placement data scattered across three systems and manual reconciliation. Lewis Kerr positioned Starter and promised a proposal, then a demo on sample data.
What happened: Lewis Kerr held a discovery call with Kirsty Carswell on 6 Mar 2025. She described a recruitment system, email and spreadsheets, with people copying data between them to answer questions.
Customer view: She said a single question across all three systems would be huge for them. She asked how it would work, whether they would run it themselves, and about cost and timeline.
Commercial: Lewis pointed to Starter, with four connectors, up to 15 users and a four-week implementation. No price was quoted on the call.
Watch: the evidence does not show Kirsty's authority to buy, other stakeholders, or what followed the proposal.
Themes
Current to 9 Oct 26Who was there
BB-Demo
Them
Follow-up
Next steps
Current to 9 Oct 26- Lewis Kerr to send a proposal with pricing and an implementation plan.
- Lewis Kerr to arrange a demo call on sample data once Kirsty Carswell has reviewed the proposal.
Risks
Current to 9 Oct 26- The evidence does not show who else is involved in the decision or whether Kirsty can buy.
- Only three source systems were described, so four connectors may or may not cover what they use.
Opportunities
Current to 9 Oct 26- A Starter subscription with a four-week implementation for a team facing clear manual reconciliation pain.
- A demo on sample data resembling theirs could convert the interest shown.
Transcript
- Lewis Kerr NoneHi Kirsty. Thanks for taking the call. I wanted to explore whether the brain might be a fit for your team.
- Kirsty Carswell NoneCheers, Lewis. Yeah, we're interested. We're running a recruitment business and data's becoming a pain point.
- Lewis Kerr NoneTell me about the pain point. What systems are you using right now?
- Kirsty Carswell NoneWe've got a recruitment system, email, spreadsheets for tracking placements. When we need to answer a question about a candidate or a placement, it's scattered across three systems. Takes forever to pull together a view.
- Lewis Kerr NoneRight. So you're doing a lot of manual reconciliation?
- Kirsty Carswell NoneExactly. Someone's usually copying data between systems or opening multiple tabs. It's inefficient.
- Lewis Kerr NoneWhat if you could ask one question...'Show me all activity around candidate X', and get an answer that pulls from all three systems?
- Kirsty Carswell NoneThat would be huge for us. How would that work?
- Lewis Kerr NoneThe brain sits on top of your systems: your recruitment tool, email, whatever you use. You ask it questions in plain English and it pulls data from all of them at once. It refreshes nightly, so you're always working with yesterday's data at the latest.
- Kirsty Carswell NoneAnd we'd run this ourselves?
- Lewis Kerr NoneIt runs inside your own data warehouse, Snowflake. We set it up, but your IT team controls access. You're not handing your data to anyone.
- Kirsty Carswell NoneThat's good. What about cost and timeline?
- Lewis Kerr NoneHappy to walk through pricing and options. For a team your size, we'd look at Starter, that's four connectors and up to 15 users. Implementation is four weeks. I can send you a proposal and we can chat through it next week if you'd like.
- Kirsty Carswell NoneYeah, do that. What happens next?
- Lewis Kerr NoneI'll send over a proposal with pricing and a detailed implementation plan. You'll see what's involved and how we'd get you live. Once you've reviewed it, we can do a demo call where you see the brain working on sample data that looks like yours.
- Kirsty Carswell NoneSounds good. Looking forward to it.