Nell Ashcombe

Ambrose Kell Associates / BB-Demo – Demo

Callcompleted

Ambrose Kell Associates: documents logo Ambrose Kell Associates: documents · 2023-07-31 12:30

Demo on 31 Jul 2023 for Emma Illingworth and Ian Walsh. They tested cross-system search, client pages, freshness and confidentiality, then asked about go-live. Nell Ashcombe promised four weeks from signing and a proposal.

What was said

What this says

Current to 11 Oct 26

Demo on 31 Jul 2023 for Emma Illingworth and Ian Walsh. They tested cross-system search, client pages, freshness and confidentiality, then asked about go-live. Nell Ashcombe promised four weeks from signing and a proposal.

What happened: Tobias Renwick showed search across CRM, email and call recordings, then client pages. Emma and Ian asked practical questions throughout and moved to timing at the end.

Customer view: Emma tied the brain to knowledge transfer when people leave. Ian raised confidentiality of client data, and Tobias answered that data stays in their Snowflake account.

Commercial: Support was described at Starter level, with a four-business-hour response time. Nell said go-live would be four weeks from signing, with a proposal to follow and then an order form.

Watch: Confidentiality was the one concern raised. The call shows no price discussion and no decision yet.

AI · claude-sonnet-5-5 · 11 Oct 2026

Themes

Current to 9 Oct 26
Theme
Starter demo, own data
Importance
neutral
Sentiment
positive
Voice
champion

Who was there

BB-Demo

Them

Follow-up

Next steps

Current to 9 Oct 26
  • Nell Ashcombe to send Emma and Ian a proposal, then move to an order form if it works for them.

Risks

Current to 9 Oct 26
  • Client confidentiality was the customer's stated concern, so the security answer has to hold in the proposal and order form.

Opportunities

Current to 9 Oct 26
  • Knowledge transfer when consultants leave is a use case the customer recognised as useful.
  • Ian asked about client dashboard pages, which suggests interest in building pages for their teams.

Transcript

  1. Nell Ashcombe
    Nell Ashcombe None
    Right, Emma, Ian, thanks for joining. This is Tobias from our engineering team. He's going to walk you through the brain working on data like yours.
  2. Tobias Renwick
    Tobias Renwick None
    Hi both. What I'm going to show is how the brain would work with your client engagements, internal comms, and project data. Let me share my screen.
  3. Emma Illingworth
    Emma Illingworth None
    Okay.
  4. Tobias Renwick
    Tobias Renwick None
    So you're logged in as a project manager. You want to find all transformation engagements you've run in the last two years. I type into search: 'show me transformation projects completed in the last two years'.
  5. Ian Walsh
    Ian Walsh None
    And it pulls that from your CRM?
  6. Tobias Renwick
    Tobias Renwick None
    CRM and email and call recordings. It's cross-referencing all your systems at once. Back comes a table: project name, client, dates, status, budget, actual spend.
  7. Emma Illingworth
    Emma Illingworth None
    So I can see straight away if something ran over budget.
  8. Tobias Renwick
    Tobias Renwick None
    Exactly. And you can then dive deeper. Click on a project, you see all the conversations we had with the client, all the internal notes. Without leaving the brain.
  9. Ian Walsh
    Ian Walsh None
    What if I want to find everyone who's spoken to a particular client?
  10. Tobias Renwick
    Tobias Renwick None
    You'd search 'show me everyone at Ambrose who has emailed or called client X in the last year'. Back comes a list of names and their interactions.
  11. Emma Illingworth
    Emma Illingworth None
    That's useful for knowledge transfer.
  12. Tobias Renwick
    Tobias Renwick None
    Exactly. That's often why consulting firms use the brain. Someone leaves and you lose what they knew. The brain keeps the knowledge visible.
  13. Ian Walsh
    Ian Walsh None
    What about pages? Can you build a page that's like a client dashboard?
  14. Tobias Renwick
    Tobias Renwick None
    Yeah. I could create a page called 'Client X Dashboard' and put searches on it...'all projects', 'all conversations last thirty days', 'any open issues'. Your team sees that page every time they log in.
  15. Emma Illingworth
    Emma Illingworth None
    How fresh is the data?
  16. Tobias Renwick
    Tobias Renwick None
    Nightly refresh. We pull everything from your systems every evening and index it. By seven in the morning you've got today's data.
  17. Ian Walsh
    Ian Walsh None
    Is it secure? We deal with confidential client data.
  18. Tobias Renwick
    Tobias Renwick None
    To be precise, all your data stays in your Snowflake account. We don't copy it. The brain runs as a layer on top. You control all access. And we're built for companies like yours that need to protect client confidentiality.
  19. Emma Illingworth
    Emma Illingworth None
    What happens if something breaks?
  20. Tobias Renwick
    Tobias Renwick None
    You raise a ticket. Starter gets a four-business-hour response time. Most issues are source-system changes, something renamed in your CRM, that kind of thing. We can usually fix those pretty quickly.
  21. Nell Ashcombe
    Nell Ashcombe None
    Any other questions?
  22. Ian Walsh
    Ian Walsh None
    When could we go live?
  23. Nell Ashcombe
    Nell Ashcombe None
    Four weeks from signing. So if you decide to move forward, we could have you live by mid-September.
  24. Emma Illingworth
    Emma Illingworth None
    Okay. What's next?
  25. Nell Ashcombe
    Nell Ashcombe None
    I'll send you a proposal. You review it, we answer questions, and if it works, we move to an order form. No drama.

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