Tom Ashdown

Wattlebrook Insurance Services / B-Brain – Discovery

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Wattlebrook Insurance Services: documents logo Wattlebrook Insurance Services: documents · 2026-01-02 09:00

Tom Ashdown ran discovery on 2 Jan 2026 with Wattlebrook's chief executive and head of business systems. Submissions need three systems and about ten minutes each. Starter was quoted, and a demo was proposed for the following week.

What was said

What this says

Current to 11 Oct 26

Tom Ashdown ran discovery on 2 Jan 2026 with Wattlebrook's chief executive and head of business systems. Submissions need three systems and about ten minutes each. Starter was quoted, and a demo was proposed for the following week.

What happened: Tom Ashdown held a 36 minute discovery call on 2 Jan 2026 with Mitchell Gallagher and Jess Mitchell. Wattlebrook is a small agency of about thirty staff underwriting trades and small-business insurance.

Customer view: Each submission means checking the CRM, accounting and a separate claims database, about ten minutes each. Jess added that people sometimes miss claims because they forget the claims database.

Commercial: Tom quoted Starter at six thousand for implementation over four weeks, then 22,000 annual subscription. Eight to ten users fit within the 15 included.

Watch: They have no Snowflake account yet and raised security of financial and personal data. The evidence does not show whether the demo was held.

AI · claude-sonnet-5-5 · 11 Oct 2026

Themes

Current to 9 Oct 26
Theme
Discovery: claims lookup consolidation
Importance
neutral
Sentiment
positive
Voice
decision-maker

Who was there

B-Brain

Them

Follow-up

Next steps

Current to 9 Oct 26
  • Tom Ashdown to send the one-pager on the offering.
  • Tom to schedule a demo the following week on sample insurance data.

Risks

Current to 9 Oct 26
  • Wattlebrook has no Snowflake account, so implementation depends on setting one up.
  • The chief executive raised security of financial and personal data, which the proposal must address.

Opportunities

Current to 9 Oct 26
  • Starter fits eight to ten reviewers within the 15 included users, with a clear time and accuracy case.
  • Connecting CRM, accounting and the claims database addresses the missed-claims problem Jess described.

Transcript

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DataRecords
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Calls784
Email threads1,169
Support tickets449
Documents477
Deals117
Invoices101
Events49
News items56

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