Lindqvarn Retail / BB-Demo – Check In
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Lindqvarn Retail: documents · 2026-08-24 09:45
Amara Obi told Karin Sjöberg that active users are down nearly a third on the previous quarter. Karin links it to store managers losing trust in fresh answers after an urgent ticket about a source not loading.
What was said
What this says
Current to 11 Oct 26Amara Obi told Karin Sjöberg that active users are down nearly a third on the previous quarter. Karin links it to store managers losing trust in fresh answers after an urgent ticket about a source not loading.
What happened: Amara reported that active users have dropped by nearly a third. Store-facing users fell most, customer service is lower but stable, and e-commerce is roughly flat.
Customer view: Karin thinks store managers stopped when the answers did not feel fresh. She expects a senior colleague to ask what the money buys when this happens.
Commercial: Lindqvarn is on Enterprise, which carries data freshness commitments as well as availability. Amara promised to check the record against that and said she did not yet know the answer.
Watch: Five tickets in the last month, one urgent, about a source not loading. Amara owes a written timeline and freshness position by the end of the week.
Themes
Current to 9 Oct 26Who was there
BB-Demo
Them
Follow-up
Next steps
Current to 9 Oct 26- Amara Obi to send the written timeline on the urgent ticket and the freshness position by the end of the week.
- Karin Sjöberg to come back with what store managers say and whether anything changed in Lindqvarn systems in July.
- Amara Obi to book a short follow-up call to review both together.
Risks
Current to 9 Oct 26- Store-facing users, the group Karin was most worried about, have fallen most after answers felt stale.
- A senior colleague at Lindqvarn will question what the Enterprise fee buys if freshness commitments were missed.
- Five tickets in a month, one urgent, point to a source that was not loading.
Opportunities
Current to 9 Oct 26- A clear written timeline and freshness position can rebuild trust with Karin and the colleague who raised the ticket.
- Karin wants to bring that colleague to a follow-up call, which deepens the relationship.
Transcript
Amara Obi NoneGood morning, Karin. Can you hear me alright?
Karin Sjöberg NoneGood morning, Amara. Yes, I hear you. How are you? It is a Monday, so I hope it has been calm.- Amara Obi NoneCalm enough, thank you. I'm going to be direct, because I'd rather you heard this from me than found it yourself. Here's what the numbers say, and they're not what I wanted to show you. Active users have dropped by nearly a third compared with the previous quarter.
- Karin Sjöberg NoneYes. I saw something like this in the weekly report, but I hoped it was the holidays. July is very quiet here.
- Amara Obi NoneIt will be part of it, and I don't want to dismiss that. But a fall of that size is more than I'd put down to summer alone, and we're now in the last week of August, so people are back. That's why I wanted to talk.
- Karin Sjöberg NoneI understand. Let us think about it together. Which teams have fallen the most?
- Amara Obi NoneStore-facing users are down the most. Customer service is lower but more stable. The e-commerce team is roughly where it was.
- Karin Sjöberg NoneHmm. That is the group I was most worried about. I think some of the store managers stopped when the answers did not feel fresh.
- Amara Obi NoneThat's useful, and it connects to the tickets. There have been five in the last month, which is more than your usual, and one of them was marked urgent. I've read all of them. I'd like to walk you through the urgent one so you know what we know.
- Karin Sjöberg NoneYes, please. I only saw the summary. Linnea raised it, I believe.
- Amara Obi NoneShe did. In short, one of the sources was not loading as it should, so the brain was available but some of the information behind the answers was older than people expected. I want to be careful here and not oversimplify, so I'll confirm the exact timeline with our engineers and put it in writing.
- Karin Sjöberg NoneThat would be helpful. Mats will ask. He will want to know what we get for the money when it is like this.
- Amara Obi NoneOf course he will, and he should. You're on Enterprise, which has commitments on data freshness as well as availability, so I'll check the record against that and tell you plainly what it shows. I won't pretend to know the answer yet.
- Karin Sjöberg NoneThank you. I appreciate that you say it directly.
- Amara Obi NoneI'd also like to ask you something. Who stopped using it, as far as you can tell? Is there anyone you'd specifically like us to talk to?
- Karin Sjöberg NoneI will ask a few store managers, what do the stores say. I do not want to guess. And I will ask Linnea whether anything changed in our own systems in July.
- Amara Obi NoneThat would help a lot. So, actions. I send you the written timeline on the urgent ticket and the freshness position by the end of the week. You come back with what the store managers say. Then let's get a short call in the diary to look at both together.
- Karin Sjöberg NoneYes, that is good. I would like to bring Linnea to that call. Thank you for not hiding it, Amara.
- Amara Obi NoneNever. Speak soon, Karin. Best, Amara.
- Karin Sjöberg NoneVänliga hälsningar, Karin.