What was said
What this says
Current to 11 Oct 26Simon Ashworth, the COO, pressed on who uses the brain and what it costs, and said they will review at renewal. Usage is six or seven people a day against 40 licences. Becky Lawton plans a wider rollout and a time-saved figure.
What happened: On the 19 May 2025 QBR, Marcus Bell showed usage, tickets and connectors to Simon Ashworth, Becky Lawton and Leanne Moss. Simon was brief and focused on who uses it and what it costs.
Customer view: Becky said the team used to stitch bookings and tickets together by hand before every review. Leanne confirmed the data has been fresh and the one priority ticket was a connector permission problem on their side.
Commercial: Simon said they will review at renewal, so a value case is needed. The accounting connector was declined for now, with Simon saying maybe after summer.
Watch: Seven daily users against 40 licences is the point Simon raised. Becky's time-saved figure, logged by Tariq, is the evidence he asked for.
Themes
Current to 9 Oct 26Who was there
B-Brain
Them
Follow-up
Next steps
Current to 9 Oct 26- Becky Lawton to have Tariq log time saved per review and share a figure by the next check-in.
- Marcus Bell to send the pack and usage by person, then book a summer check-in.
- Marcus Bell to raise the accounting connector again at the next check-in.
Risks
Current to 9 Oct 26- Simon Ashworth is questioning usage and cost and has said the subscription will be reviewed at renewal.
- Daily usage of six or seven people against 40 licences invites a value challenge.
Opportunities
Current to 9 Oct 26- Becky Lawton plans to roll the brain out to the rest of account management over the next few weeks.
- The accounting connector may be revisited after summer, with room for 8 connectors on Growth.