Pemaquid Analytics - Master Services Agreement (signed)
Documentexecuted Pemaquid Analytics: documents · contract · executed · 2026-03-18
Executed MSA signed on 18 Mar 2026 for the Growth tier, running 1 Apr 2026 to 31 Mar 2027. Availability 99.5%, P1 first response 1 business hour. Subscription £50k per year plus a one-off £12k implementation fee.
What it says
What this says
Current to 11 Oct 26Executed MSA signed on 18 Mar 2026 for the Growth tier, running 1 Apr 2026 to 31 Mar 2027. Availability 99.5%, P1 first response 1 business hour. Subscription £50k per year plus a one-off £12k implementation fee.
What it is: the executed master services agreement between BB-Demo and Pemaquid Analytics, signed 18 Mar 2026. It states that it "supersedes the earlier draft dated 26 Feb 2026".
Commits: Growth subscription at £50k annually in advance, implementation at £12k one-off, 30-day payment terms. Service levels are 99.5% availability, 1 business hour P1 first response and nightly refresh "Complete by 07:00 customer local time on business days".
Unusual: nothing departs from the standard Growth terms. Service credit is 10% of one month's fee, "for availability breaches only", so stale data is not credited.
Not settled: the text gives no renewal mechanism or notice period after 31 Mar 2027. The customer signatory's name is blank, and the document does not say which connectors are promised or by when.
As found in this document
Current to 9 Oct 26- Date end31 Mar 2027Source: object_read:doc_087_005
- Date signed18 Mar 2026Source: object_read:doc_087_005
- Date start1 Apr 2026Source: object_read:doc_087_005
- Price£50,000Source: object_read:doc_087_005
- Subscription price£50,000, 0% discount, annual recurring£50,000, 0% discount, annual recurring · Source: object_read:doc_087_005
- Implementation fee£12,000, one-off fixed fee (eight weeks, up to eight connectors)£12,000, one-off fixed fee (eight weeks, up to eight connectors) · Source: object_read:doc_087_005
- Total contract value£62,000Source: object_read:doc_087_005
- BillingThe subscription is invoiced annually in advanceThe subscription is invoiced annually in advance · Source: object_read:doc_087_005
- Payment terms30 days from invoiceSource: object_read:doc_087_005
- Availability99.5%Source: object_read:doc_087_005
- P1 first response1 business hourSource: object_read:doc_087_005
- Nightly refreshComplete by 07:00 customer local time on business daysComplete by 07:00 customer local time on business days · Source: object_read:doc_087_005
- Service credit10% of one month's fee, for availability breaches only10% of one month's fee, for availability breaches only · Source: object_read:doc_087_005
- CurrencyAll amounts are in pounds sterlingAll amounts are in pounds sterling · Source: object_read:doc_087_005
The document
Body
Pemaquid Analytics - Master Services Agreement (signed)
Status: Executed. Signed on 18 Mar 2026. This executed copy supersedes the earlier draft dated 26 Feb 2026.
Parties
- Supplier: BB-Demo, London.
- Customer: Pemaquid Analytics, Boston, a vendor of route-planning and field-sales analytics software.
- BB-Demo account owner: Jordan Pike
- BB-Demo customer success manager: Hollie Grieve
Services
BB-Demo will implement and operate the company brain for Pemaquid Analytics inside the customer's own Snowflake account, on the Growth tier. The brain gives customer success one view of each distributor's tickets, usage and renewal calls.
Order lines
| SKU | Line | Quantity | Unit price | Discount | Net | Recurring |
|---|---|---|---|---|---|---|
| SUB-GROWTH | Company Brain – Growth | 1 | £50k | 0% | £50k | Yes, annual |
| IMP-GROWTH | Implementation – Growth (eight weeks, up to eight connectors) | 1 | £12k | 0% | £12k | No, one-off |
Total contract value: £62k. The annual recurring amount is £50k; the implementation fee of £12k is a one-off charge.
Term
- Start date: 1 Apr 2026
- End date: 31 Mar 2027
Read the whole document (2,273 characters)
Billing and payment
- The subscription is invoiced annually in advance.
- The implementation fee is invoiced as a one-off fixed fee.
- Payment terms are 30 days from invoice.
- All amounts are in pounds sterling.
Service levels
| Measure | Commitment |
|---|---|
| Availability | 99.5% |
| P1 first response | 1 business hour |
| Nightly refresh | Complete by 07:00 customer local time on business days |
| Service credit | 10% of one month's fee, for availability breaches only |
Service credits are based on availability. A brain answering on stale data was still available, and data freshness is not a credited measure on the Growth tier.
Order of precedence
This executed agreement decides the contracted price and terms. Where any CRM record, invoice or earlier draft differs from it, this document prevails.
Signature
Signed by the authorised representatives of both parties on 18 Mar 2026.
| BB-Demo | Pemaquid Analytics | |
|---|---|---|
| Name | Sophie Ling | |
| Title | Account Executive | Authorised signatory |
| Date | 18 Mar 2026 | 18 Mar 2026 |
Unusual terms
Current to 9 Oct 26- Freshness not a credited measure on Growth tier