Who they are
Insight
Current to 11 Oct 26Lauren Pacheco is Copperwick Logistics' VP Revenue Operations, its CRM champion, a platform admin and the heaviest user, asking 28% of questions in the last 90 days. She backs the brain; the CFO, Mike Delaney, holds the money decision.
Role: VP Revenue Operations in Chicago, recorded in the CRM as champion. She has had a platform admin account since 1 Jun 2026 and has been on most calls and threads since discovery.
Influence: she drives adoption and the shipper-view use case, and takes the order form and ROI case to Mike. The CFO set the cost and ROI conditions.
Watch: she asked 463 of 1617 questions over twelve months, a key-person risk. The 9 Oct 2026 QBR made the ROI page a condition of renewal talk, and she owes retention figures and the next reps to onboard.
CRM records
| Organisation | Title | Role | |
|---|---|---|---|
| Copperwick Logistics | VP Revenue Operations | champion | lauren.pacheco@copperwick.example |
Activity
- 9 Oct 2026callCopperwick Logistics / BB-Demo – Qbr
+1
- 14 Sep 2026callCopperwick Logistics / BB-Demo – Check In
- 4 Sep 2026email_threadSetting up a check-in
- 20 Jul 2026ticketTMS connector not updating
- 6 Jul 2026callCopperwick Logistics / BB-Demo – Onboarding
- 9 Jun 2026email_threadFollow-up: kickoff and next steps
+1
- 8 Jun 2026callCopperwick Logistics / BB-Demo – Kickoff
+1
- 2 Jun 2026email_threadScheduling the kickoff
- 22 Apr 2026email_threadNext steps after the negotiation call
+2
- 22 Apr 2026callCopperwick Logistics / BB-Demo – Negotiation
+2
- 30 Mar 2026email_threadFollow-up on the Growth proposal
- 27 Mar 2026callCopperwick Logistics / BB-Demo – Proposal
- 2 Mar 2026callCopperwick Logistics / BB-Demo – Demo
+2
- 4 Feb 2026email_threadNext steps after our discovery call
- 4 Feb 2026callCopperwick Logistics / BB-Demo – Discovery
- 8 Jan 2026dealCopperwick Logistics – New
- 17 Apr 2025eventBB-Demo webinar
+5